Who Counts?
Who counts as producer and must take producer responsibility according to Swedish legislation?
Producers = Are those who manufacture, import, or sell goods or packaging.
It can be somewhat confusing to determine definitively whether one qualifies as a producer, so let us explain further.
What is a Producer?
A producer is generally the entity that first introduces products to the Danish market. This includes manufacturing, selling, providing free distribution, or renting. Importantly, producer responsibility doesn’t apply solely to product manufacturers; it also encompasses businesses that import to Denmark or directly sell to consumers in Denmark from abroad, regardless of whether they are private households or companies.
To be considered a producer, you must meet one of the following criteria:
- Own Manufacturing: If your company is established in Denmark and manufactures, has products manufactured, or designs a product or packaging under its own brand name, and provides it on the Danish market.
- Selling Others’ Products: If your company is established in Denmark and sells a product or package under its own brand name on the Danish market, which has been manufactured by someone else, and there is no producer (as described in point 1) whose brand appears on the products or packaging.
- Import from Abroad: If your company is established in Denmark and introduces a product or package from another country to the Danish market.
- Distance Selling within the EEA: If you sell products or packaging remotely directly to a user in a country within the European Economic Area (EEA) where the seller is not established. For example, a German-registered company sells products or packaging directly to Danish end customers.
Additional Examples:
– A Danish-established manufacturer sells products to a Danish-established company, which then resells these products to end customers in Denmark. In this case, the Danish manufacturer is considered the producer.
– A Danish-established company purchases products from a Danish-established manufacturer and sells them to end customers in Denmark. Here, the Danish manufacturer is the producer.
– A Danihs-established company buys products from a foreign manufacturer or foreign company and sells them to end customers in Denmark. In this scenario, the Danish-established company is the producer.
– A foreign-registered company sells products (e.g., via e-commerce) directly to Danish end customers. In this case, the foreign company is considered the producer.
We hope this explanation provides you with a better understanding of the producer’s role.
Feel free to reach out if you have any further questions!
Connect your Company with Us
To connect your company with us, simply fill out our form tick off which country or countries you want to take your producer responsibility and for which categories. Upon completion, you’ll receive an email containing a connection agreement and all the necessary information to manage your producer responsibility seamlessly.